AWARD WINNING SAFETY TOOL

White Safely Sidekick personal safety device with knux grip shown alongside Safely branded gift packaging

Meet the Sidekick

Our most-loved safety tool, designed to help you feel confident wherever you go. So powerful, it was even named the #1 pepper spray of 2025.

SHOP THE SIDEKICK

Award Winning Self Defense Tools. Designed by Women.

We create personal safety tools that fit your everyday life, from simple options like pepper spray to our all-in-one Sidekick. Everything we make is designed to help you feel confident, prepared, and in control.

FIND YOUR SAFETY TOOL

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FEMALE RUNNER SAFETY

Group of people posing together with 'safely' branding at a marathon

Too many women feel unsafe on their runs.

That's why we're leaders of the Female Runner Safety Team, to shine a light on female runner safety and empower women to feel confident every step of the way.

TOOLS FOR RUNNERS

PRACTICE MAKES PERFECT

The best tool is the one you know how to use

That’s why we offer a water-filled practice spray that works with all our tools, so you’re ready just in case. Pinky the Skeleton has helped us teach thousands of women just that.

SHOP PRACTICE SPRAY

PRACTICE SAFELY

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MORE THAN JUST PRODUCTS

A new approach to women's safety

We’re more than just safety products. Through events, real conversations, and shared resources, we make safety more accessible, less intimidating, and more empowering.

HOW WE GOT HERE

SAFETY RESOURCES

  • Tips

    Personal safety tips for women to stay safe in everyday situations.

    Tips 

  • How to Use

    How to use pepper spray, self-defense products, and personal safety tools effectively.

    How to Use 

  • Events

    Self-defense events for women to take charge of their safety.

    Events 
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WHAT SAFELY MEANS TO YOU

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